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Attention, Attitude, And Affect In Response To Advertising

Attention, Attitude, And Affect In Response To Advertising

USD 202.32 USD
SKU: h23LbaeP
GTIN: 9780805807561
Condition: Brand New

Specifications

ISBN9780805807561
PublisherTaylor & Francis Group
Item Length9.5 in
Publication Year1993
TypeTextbook
FormatHardcover
LanguageEnglish
Item Height0.9 in
AuthorTimothy C. Brock
Item Weight20.8 Oz
Item Width6.8 in
Number Of Pages338 Pages

What stands out about this textbook is the inclusion of interviews with practitioners.

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