Promotion Management & Marketing Communications (Dryden Press Series in Mark…
USD 11.93 USD
Specifications
| Release Year | 1993 |
| ISBN | 9780030767487 |
| Publication Year | 1993 |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Subject Area | Business & Economics |
| Author | Terence A. Shimp |
| Publisher | Dryden Press |
| Number Of Pages | 682 Pages |
A nice touch in this textbook is the conversion chart for units of measurement.
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